Why GB Realty Chose Airport Road Mohali for Its Jacob & Co Launch
By Naveen Kumar, Director at Triverse Homes
In this article
Every launch starts with a location decision. For Jacob & Co Residences Mohali, that decision was Airport Road. GB Realty has not published a detailed explanation. Still, the site facts and the local market point to clear reasons. This post walks through them and flags what buyers should still verify.
The Project at a Glance
Jacob & Co Mohali is the first Jacob & Co branded address in the Tricity. GB Realty is building it, and Salman Khan fronts the branding. The GB Jacob & Co Residences Mohali launch is still very early, so details may change.
- Developer: GB Realty
- Site: About 9 acres in Aerocity’s D Block
- Towers: 8 towers, ground plus 18 floors
- Homes: About 520 apartments
- Configurations: 2, 3 and 4 BHK
- Status: New launch, RERA awaited
Why Airport Road Makes Sense
Four factors stand out when you look at the site closely.
1. The Airport Is Minutes Away
Chandigarh International Airport is about 10 to 15 minutes from the site. That matters for a branded product. Buyers often include business owners, frequent flyers and NRIs who visit Punjab regularly. For them, a short airport drive is a daily benefit, not a brochure line.
2. A Corridor Already Built for High-Rise Living
Many of the Tricity’s newer high-rise projects have come up along Airport Road. A premium launch here joins an established belt instead of testing an unproven one. That lowers the market risk for the developer. It also gives buyers neighbouring projects to compare.
3. A Site That Feels Open
The land has about 1,000 feet of frontage and is open on three sides. That means more light, better views and less chance of being boxed in later. The Jacob & Co Mohali location works well on this count.
4. Short Drives to Work and City Life
The site connects to the airport, IT City and the Mohali sectors. Chandigarh is a short drive away.
| Destination | Approx. drive time | Why it matters |
|---|---|---|
| Chandigarh International Airport | 10–15 min | Frequent travel, NRI visits |
| IT City, Mohali | 10–15 min | Working professionals |
| Mohali city centre | 10–15 min | Daily needs and services |
| Chandigarh | 20–25 min | City lifestyle |
| Panchkula | 30–35 min | Wider Tricity access |
Drive times are indicative. Peak traffic will change them.
The Business Case Behind the Choice
This section is our own reading of the numbers. It is not a statement from GB Realty.
- A large commitment: For GB Jacob & Co Mohali, the investment is reported at around ₹2,500 crore. More than ₹1,000 crore of that is the land.
- Moderate density: About 520 homes on 9 acres works out to roughly 58 homes an acre. That leaves open ground between the towers.
- A known developer: GB Realty is also behind Opus One in New Chandigarh. Buyers can visit that project to judge its design standard.
- An approval route: The land was bought at a GMADA auction. It is still subject to approvals.
A Pricing Gap in the Market
The Jacob & Co Mohali price shows the strategy clearly. The base rate is ₹16,500 per sq ft, and the inaugural rate is ₹14,500. A 2,000 sq ft home starts near ₹2.9 Cr. That is low for a global branded address. Treat these as launch figures and ask for the cost sheet in writing.
Why the Brand Chose Mohali
Jacob & Co is best known for watches and jewellery. It has also put its name on towers abroad, including one in Dubai. Jacob and Co Residences Mohali gives it a first foothold in Punjab and the Tricity.
The target buyers are Tricity families, NRIs from Punjab and people who want a branded address. Jacob & Co Apartments Mohali start at about 2,000 sq ft, even for the 2 BHK. Every home type includes a staff room, and the 3 and 4 BHK add a study.
The Jacob & Co Mohali amenities follow the same luxury brief. Plans list a clubhouse, spa and salon, concierge desk, swimming pool, poolside dining and five-tier security. Amenity lists can change before RERA filing, so confirm them in the final documents.
What Buyers Should Verify
A strong location does not replace paperwork. Check these points before you pay anything.
- RERA number: It has not been issued yet. Registration is expected around December 2026.
- Land area: Launch figures say about 9 acres. GB Realty’s own site lists 4.5 acres.
- Possession date: It has not been announced.
- Approvals: The developer says the land is subject to approvals.
- Final plans: Layouts and tower details could still change.
- Booking amount: Keep any expression of interest refundable until RERA is issued.
What about Jacob & Co Mohali reviews? As a new launch, there are no resident reviews yet. Judge the project on documents, approvals and the developer’s record.
Our Take
Airport Road gives GB Realty three things at once. It offers airport access, an established high-rise belt and a large open site. The choice looks sensible.
Still, wait for the RERA filing and compare it with the launch claims. Get the price sheet in writing, and pay only the developer by cheque or bank transfer. Jacob Co Mohali is a project to watch closely, but not to rush into.
To see sizes, floor plans and the current offer, visit our page on Jacob & Co Residences Mohali.
Naveen Kumar
Naveen Kumar is a Director at Triverse Homes with more than 16 years in real estate. He has an in-depth understanding of the market, from how projects are priced and launched to what drives their value on resale.
He is especially strong on HUDA (now HSVP) regulations and RERA: licences, approvals, allotment and transfer rules, and the rights buyers have when timelines slip. In his updates he explains what each change in the market or the law means in practice for anyone buying, selling or investing in Gurgaon.
